Emergency Med Care Limited (“EMC”, “we”, “us” or “our”) respects your privacy and is committed to protecting the personal information you provide to us.
This Privacy Policy explains how we collect, use, store and protect personal data when you visit our website, contact us, use our services, apply to work with us, communicate with us, or otherwise interact with Emergency Med Care Limited.
We process personal data in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, the Privacy and Electronic Communications Regulations 2003 (PECR) and other applicable privacy legislation.
By using our website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.
1. ABOUT US
Emergency Med Care Limited is the data controller responsible for personal data that we process in connection with our business, except where we are processing information on behalf of another organisation as a data processor.
Data Controller:
Emergency Med Care Limited
Data Protection Contact:
Emergency Med Care Limited
If you have any questions about this Privacy Policy or how we use your personal data, please contact us using the details at the end of this policy.
2. INFORMATION WE COLLECT
The information we collect will depend on how you interact with us.
2.1 Contact and personal information
This may include:
• your name
• job title or role
• company or organisation
• email address
• telephone or mobile number
• postal or business address; and
other information you choose to provide to us.
2.2 Enquiry and customer information
If you contact us about our services, we may collect:
• details of your enquiry
• information about your organisation
• event or service requirements
• booking information
• quotations and proposals
• correspondence between you and EMC
• contractual information; and
information required to provide our services.
2.3 Recruitment and staffing information
If you apply to work for or with EMC, we may collect information required for recruitment, onboarding and workforce management.
This may include:
• employment history
• qualifications
• professional experience
• references
• right to work information
• training and certification information
• contact details; and
other information reasonably required for recruitment or engagement.
Where we need to process special category personal data or criminal offence data, we will only do so where permitted by applicable law and where an appropriate legal condition applies.
2.4 Financial information
Where relevant, we may process information necessary to:
• issue or process invoices
• make or receive payments
• manage accounts
• recover outstanding amounts; and
meet accounting, tax and legal requirements.
Where payment services are provided by a third party, payment information may be processed directly by that provider in accordance with its own privacy policy.
2.5 Website and technical information
When you visit our website, certain information may be collected automatically.
This may include:
• IP address
• browser type and version
• device type
• operating system
• referring website
• pages visited
• date and time of visits
• approximate geographical information; and
other technical information relating to your use of our website.
3. HOW WE COLLECT YOUR INFORMATION
We may collect personal information:
• directly from you
• when you contact us by telephone, email or online form
• when you request information or a quotation
• when you make an enquiry or booking
• when you use our website
• when you apply for employment or work with us
• when you communicate with us as a client, supplier or business contact
• from your employer or organisation where appropriate
• from clients, event organisers or other organisations where necessary
• from publicly available business information
• from professional directories or business websites; and
from third-party service providers where legally permitted.
Where we obtain personal data from another source, we will handle it in accordance with applicable data protection law.
4. HOW WE USE YOUR PERSONAL DATA
We may use your personal information for the following purposes.
Providing our services
To:
• respond to enquiries
• provide quotations
• arrange and deliver services
• manage bookings
• communicate with clients
• provide customer support
• administer contracts; and
manage our relationship with you or your organisation.
Business administration
To:
• manage accounts and payments
• communicate with suppliers and contractors
• maintain business records
• manage our workforce
• administer our business
• investigate complaints or incidents; and
maintain appropriate records.
Recruitment and staffing
To:
• process applications
• assess candidates
• verify qualifications and experience
• carry out appropriate checks
• communicate with applicants
• manage onboarding; and
manage employment or professional engagements.
Website and security
To:
• operate and maintain our website
• improve website functionality
• analyse website usage
• identify technical issues
• protect our website and systems; and
prevent unauthorised access, misuse or fraudulent activity.
Legal and regulatory purposes
To:
• comply with legal and regulatory obligations
• respond to lawful requests from authorities
• establish, exercise or defend legal claims
• prevent and detect unlawful activity; and
protect our legal rights and interests.
Marketing and communications
Where legally permitted, we may use your contact information to provide information about EMC’s services, events, offers, news and other relevant business communications.
5. OUR LAWFUL BASES FOR PROCESSING
We will only process personal data where we have a lawful basis to do so under applicable data protection law.
Depending on the circumstances, these may include:
Consent
Where you have given us clear and specific consent to use your personal data for a particular purpose.
You can withdraw consent at any time.
Contract
Where processing is necessary to enter into or perform a contract with you.
Legal obligation
Where processing is necessary for us to comply with a legal or regulatory requirement.
Legitimate interests
Where processing is necessary for our legitimate business interests, provided those interests are not overridden by your rights and freedoms.
Where we rely on legitimate interests, we will consider whether the processing is necessary and proportionate and whether your interests and rights are adequately protected.
6. MARKETING AND EMAIL COMMUNICATIONS
We may use personal information to communicate with you about our services, offers, events, company news and other relevant information where permitted by law.
Our marketing activities are governed by applicable data protection legislation and the Privacy and Electronic Communications Regulations 2003 (PECR).
The rules governing electronic marketing can differ depending on whether we are contacting an individual, sole trader, partnership or corporate organisation.
Email mailing lists
If you subscribe to an EMC mailing list, request information from us, become a customer, make an enquiry or otherwise provide your contact details, we may record your details and communication preferences.
Depending on the circumstances and applicable law, we may use your information to send:
• company news
• information about EMC services
• event medical and ambulance service information
• staffing and specialist service information
• relevant industry information
• offers and promotions; and
other business communications that may be relevant to you.
Where consent is legally required, we will obtain appropriate consent before sending marketing communications.
Where consent is not legally required, we will ensure that we have an appropriate lawful basis under data protection legislation and comply with all applicable PECR requirements.
Unsubscribing
You can ask us to stop sending you marketing communications at any time.
Marketing emails will include an appropriate unsubscribe or opt out mechanism where required.
You can also contact us directly using Info@emergencymedcare.com to request that we stop sending marketing communications.
If you object to direct marketing, we will stop using your personal data for that purpose. We may retain limited information on a suppression or “do not contact” list so that we can respect your request in the future.
Business-to-business marketing
Where we communicate with business contacts, different PECR rules may apply depending on the type of organisation being contacted.
For example, PECR’s consent requirement for electronic marketing does not generally apply to corporate subscribers such as limited companies. However, where personal data is involved, UK GDPR requirements still apply and individuals have rights in relation to their personal data, including the right to object to direct marketing.
We will not knowingly continue sending direct marketing to someone who has requested that we stop.
7. MARKETING CONTACT INFORMATION
We may obtain business contact information from legitimate sources, including:
• enquiries made directly to EMC
• existing business relationships
• professional relationships
• business events
• company websites
• publicly available business information
• professional directories; and
other lawful sources.
The fact that information is publicly available does not automatically mean that a person has consented to receive marketing. Where we use personal data for marketing, we will ensure that the applicable data protection and electronic marketing requirements are met.
We will not knowingly purchase or use third-party marketing lists unless we are satisfied that their use is lawful.
8. COOKIES
Our website may use cookies and similar technologies.
Cookies may be used to:
• enable essential website functions
• maintain website security
• remember preferences
• understand website usage
• analyse website performance; and
improve our website and services.
Some cookies may require your consent before they are placed on your device.
You can manage cookies through your browser settings and, where available, through our website cookie-management tools.
Where appropriate, additional information about cookies and third-party technologies will be provided through our Cookie Policy.
9. WHO WE MAY SHARE YOUR INFORMATION WITH
We may share personal information where necessary and lawful with:
• employees and authorised members of our team
• clients and organisations where necessary to provide our services
• suppliers and contractors
• IT and software providers
• website hosting providers
• email and communications providers
• payment providers
• accountants and financial advisers
• insurers
• legal and professional advisers
• regulators and public authorities; and
law enforcement agencies where legally required or permitted.
Where we use third-party organisations to process personal data on our behalf, we will take reasonable steps to ensure that appropriate contractual and security measures are in place.
10. INTERNATIONAL TRANSFERS
Some of our suppliers or service providers may process personal data outside the United Kingdom.
Where personal data is transferred outside the UK, we will take appropriate steps to ensure that the transfer is lawful and that appropriate safeguards are in place in accordance with UK data protection law.
11. HOW WE PROTECT YOUR INFORMATION
We take reasonable and appropriate technical and organisational measures to protect personal information against:
• unauthorised access
• accidental loss
• misuse
• alteration
• unauthorised disclosure; and
destruction.
Our security measures may include access controls, authentication, passwords, secure systems, backups, staff procedures and appropriate contractual safeguards.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
12. HOW LONG WE KEEP YOUR INFORMATION
We retain personal data only for as long as reasonably necessary for the purpose for which it was collected, unless we are required or permitted by law to retain it for longer.
The length of time we retain information will depend on factors including:
• the nature of the information
• why it was collected
• whether there is an ongoing relationship with you
• contractual requirements
• legal and regulatory obligations
• accounting and tax requirements; and
potential or actual legal claims.
Where you unsubscribe from marketing, we may retain limited information on a suppression list to ensure that we do not contact you again for marketing purposes.
13. YOUR DATA PROTECTION RIGHTS
Depending on the circumstances, you may have rights under UK data protection law, including:
Right of access
You can ask for a copy of the personal data we hold about you.
Right to rectification
You can ask us to correct inaccurate or incomplete information.
Right to erasure
In certain circumstances, you can ask us to delete your personal data.
Right to restriction
In certain circumstances, you can ask us to restrict how we use your personal data.
Right to data portability
Where applicable, you can ask for your personal data in a structured, commonly used and machine-readable format.
Right to object
You may object to certain processing, including direct marketing.
The right to object to direct marketing is absolute where applicable.
Right to withdraw consent
Where we rely on your consent, you can withdraw that consent at any time.
Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
14. EXERCISING YOUR RIGHTS
If you wish to exercise any of your data protection rights, or have a question about how we process your information, please contact us.
Email: Info@emergencymedcare.com
Telephone: 01603 381342
Emergency Med Care Limited
We may need to ask for additional information to verify your identity before dealing with certain requests.
We will respond to valid requests within the timescales required by applicable data protection law.
15. COMPLAINTS
If you are unhappy with how we have handled your personal data, we encourage you to contact us first so that we can investigate and attempt to resolve your concerns.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s independent supervisory authority for data protection.
Information Commissioner’s Office (ICO)
16. THIRD-PARTY WEBSITES
Our website may contain links to third-party websites or services.
We are not responsible for the privacy, security or content of third-party websites.
We recommend that you review the privacy policy of any third-party website before providing personal information.
17. CHILDREN’S DATA
Our website is not generally directed towards children and we do not knowingly collect children’s personal information through our website for marketing purposes.
Where personal information relating to children is processed as part of the professional services we provide, it will be handled in accordance with applicable data protection, safeguarding and confidentiality requirements.
18. PERSONAL DATA BREACHES
If we become aware of a personal data breach, we will assess the incident and take appropriate action in accordance with applicable data protection law.
Where legally required, we will notify the ICO and/or affected individuals within the applicable statutory timescales.
19. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes to:
• our services
• our business
• technology
• applicable legislation
regulatory guidance; or
how we process personal data.
The latest version will always be published on this page, together with the date it was last updated.
We recommend checking this page periodically for the latest version.
20. CONTACT US
If you have any questions about this Privacy Policy, your personal data, our marketing communications or how we process information, please contact:
Emergency Med Care Limited
Email: Info@emergencymedcare.com
Telephone: 01603 381342
